Deeply broken leadership culture at Knix - Creative Essity Employee Review

This is an organization where power and control matter more than collaboration, clarity, or respect. Strategy shifts constantly based on the "Founders" mood, not data. Accountability flows downward, never upward. You are expected to deliver excellence while operating in an environment of fear, second-guessing, and silence. Creativity is not nurtured here. It is managed through intimidation and instability. Ideas are approved and then dismantled days later. Teams are praised publicly and undermined privately. Decisions feel reactive and personal rather than strategic or thoughtful. If you are a creative who values trust, autonomy, and psychological safety, this will be a very difficult place to do your best work. I am posting this on the Essity page because feedback shared on Knix’s Glassdoor is consistently buried under an unusually high volume of glowing reviews that do not reflect the lived experience of many hires. Concerns raised internally or through HR channels go nowhere, and meaningful accountability never follows. This is the only way to leave an honest record. There are good people at Knix. They work hard. They care. But until leadership behavior changes, talent will continue to cycle through quickly, exhausted and disillusioned. I would not recommend this company to anyone who values transparency, consistency, or healthy leadership.